Eucalypt Media

I am the SEO Manager of a software company

Attendance Management Software for Hourly Workforce

Referral

We hired Eucalypt to support a range of content marketing initiatives, including blog posts, one-pagers, white papers, and website copy. Their scope of work included everything from content strategy and keyword research to writing, editing, and revisions based on internal feedback. Key deliverables included:

The content produced by the agency contributed to measurable improvements in several key areas. We saw an increase in organic traffic to our blog and key landing pages, with multiple blog posts ranking on the first page of Google for targeted keywords. The one-pagers and white papers were also effective in supporting sales and lead generation efforts, with higher engagement rates and more downloads compared to previous assets. Additionally, the consistent publishing schedule helped us build greater content momentum and improved our overall brand visibility.

The agency demonstrated strong project management throughout the engagement. They consistently delivered content on time, often ahead of schedule, and were proactive in setting clear timelines and expectations. Communication was timely and professional, and they were responsive to feedback—quickly implementing edits and adjusting direction when needed. They also took the initiative to check in regularly and made it easy to collaborate across multiple projects at once.

What stood out most was their ability to pick up our brand voice and writing style almost immediately. It usually takes time for writers to get up to speed, but they delivered content that felt on-brand from the very first draft. Their attention to tone, audience, and messaging is impressive, and it made the collaboration feel seamless from the start.

Honestly, no. We've been really happy with the service and the quality of work. The process was smooth, communication was clear, and the content consistently hit the mark. It's been a great experience from start to finish.

I am the VP of Marketing of a software company

We're a cyber crisis command center where you can plan, prepare and respond to a significant breach as well as report on your response to regulatory bodies.

1 Employee

Eucalypt Media wrote articles, blogs, white papers and sales collateral for us. I also used their services while I was head of marketing at other two companies. Their work is great so I call them again and again!

The content created by the team at Eucalypt was consistently high quality, met deadlines and required very little hand holding. Frequently, one of their writers was able to efficiently interview one of our key stakeholders or experts and then around a blog, article or other piece of content in a short time frame. Usually only minor edits were required by my team. They are good at what they do!

Yes, always on time. And I was kept informed if there was ever going to be a delay of a day or so when they needed more guidance on a subject.

Not that I have seen! They're awesome!

iTechArt is a custom software development company that partners with startups and enterprises alike to build products from the ground up; I oversee our content strategy and execution.

I needed a reliable vendor who could take the writing and editing of SEO-focused blog articles off my team's hands.

I researched dozens of agencies online before determining that Eucalypt was the right fit; I liked that their writers came from journalism backgrounds and the reviews spoke for themselves.

Every month, we supply a basic brief with keywords and SEO considerations; their team goes to work; we receive perfect, high-performing copy back. Simple as that!

I work directly with Kathryn and Jeff (founders); they handle all of the writer communication on their side.

Our individual search rankings and overall organic traffic and spiked since we started our work together.

Very effective. We virtually have no edits! Everything is delivered in such great shape.

It's rare to find content marketers that deliver copy that's as focused on readership and engagement as it is on performance. Eucalypt does a great job of balancing both.

Nope! Great to work with!

YAK is the parent company of various business units that serve as access solution providers in the energy business.

Because we have many different business units, it's challenging to create and keep up with the content needs of all of our companies. Between blogs, sales material, social media, and websites, we are constantly in a content deficit. We contact Kathryn and her group to help with small to larger projects including sales literature to the full content curation for our website.

The goal was to create content that aligns with our overall tone and worked with our SEO strategy. Her team had to work with our SEO firm to write content that helped with search while still maintaining our brand message.

I selected Kathryn through my Clutch search. Additionally, I assigned her and her team a small project to see how they performed before commissioning for a larger (website) project.

The large project we hired Eucalypt for is to write all the content for our newly acquired business unit. Her team interviewed key stake holders and individuals within the organization to gain a clear understanding of the business in order to write relevant content for the website.

I have personally worked directly with Kathryn Hawkins.

We are nearly complete with the project but utilizing Eucalypt has advanced our ability to launch the site significantly sooner than expected.

Working together with Kathryn was seamless. Typically she ended up waiting on me and my team more than we ever wait on her. She is flexible with schedules for content interviews and is great for collecting the right information for development.

The team developed the content quickly and accurately.

None. They are really a pleasure to work with.

I’m the director of product marketing for an internet platform that serves as a question and answer community for developers. We have three products, focusing on collaboration and knowledge sharing software, advertising, and recruitment.

We were hoping to increase the frequency of our content. Our clients have a lot of different pain points, and we didn’t have the capacity on staff to handle everything robustly.

I provided them with the briefing document, which included all the key points that we wanted our readers to walk away with. We gave them inspiration articles to help them understand the points we’re trying to make with our audience. The audience profile we were aiming for was also provided to them. Once we had a call to explain the tone we wanted the content to take, we gave them a brand messaging guide to understand our internal language.

Kathryn (Content Marketing Strategy Director) is my point person and she allocates the work between her team.

I followed a recommendation through Advisable. We tested them on a previous project, and we were extremely pleased with how well they understood everything we were trying to convey so we increased our ad spend with them.

We’ve spent between $10,000–$15,000.

We started working together in March 2020 and our engagement is ongoing.

Our clients have found these pieces to be very beneficial for not only educating their clients, but also from a sales perspective. Our content has a broader reach and shows the importance of knowledge sharing and recruitment.

They’ve been excellent at meeting every deadline. Kathryn is very communicative and timely in sending over drafts. She responds quickly, often within 24 hours, to any edits or changes we need. We mostly use email.

They are really able to understand what we're trying to communicate and our tone of voice. From day one, it’s felt like they’ve truly been part of our team for years.

I don’t have anything for them to improve yet.

Give them as much material around your messaging and audience as possible. Then, they’ll be able to better craft your story in the way you need them.