Introduce your business and what you do there.
I’m the CEO and founder of DSS Media, a full-service online business resource offering innovative solutions and services to clients globally, with offices in Ireland, the US, and Pakistan.
What challenge were you trying to address with NowSourcing?
We needed help turning our content and research into custom infographics that could carry our brand across our web properties and campaigns. The goal was high-quality visual storytelling: assets strong enough to publish, share, and pitch to other sites. Link acquisition through their distribution was a welcome bonus, but the core objective was consistently excellent design work we could rely on over multiple engagements spanning several years.
What was the scope of their involvement?
NowSourcing handled the full infographic production cycle. We brought them a topic, and they took it from there: research, narrative structure, copywriting, and complete custom design, delivered ready for publication. Their team also distributed the finished graphics, pitching them to relevant sites, with placements and links coming as part of that. The main deliverable per engagement was a polished, publication-ready infographic with research and copy included, backed by their distribution support.NowSourcing also handled revisions. They worked with us through feedback rounds on each infographic until we were happy with the final version, adjusting the design, copy, and data presentation as needed. Their involvement didn’t stop at the first delivery; they refined the work collaboratively and then moved into distribution once the graphic was approved.
What is the team composition?
We worked with 2–5 teammates from NowSourcing.
How did you come to work with NowSourcing?
Someone referred them to me. We chose them because their pricing fit our budget and offered good value for the cost.
How much have you invested with them?
We spent around $100,000.
What is the status of this engagement?
We worked together from July 2022-May 2025.
What evidence can you share that demonstrates the impact of the engagement?
The clearest outcome was a steady library of publication-ready infographics we used across our properties and campaigns over the years. Those assets consistently picked up social shares and referral traffic when published, and their distribution added new referring domains with each campaign. Rankings and organic traffic on the properties benefited over time. But the most telling measure of success is simply that we kept coming back: multiple engagements over several years because the quality and turnaround stayed reliable.Each infographic reliably brought a batch of new referring domains through NowSourcing's distribution, and the graphics picked up shares and referral visits whenever we published them. We tracked results at the property level rather than per asset, so the numbers blended into our broader SEO reporting. The pattern was consistent enough that we never questioned the value: every engagement moved the needle.In the months after each campaign, we saw rankings improve for keyword clusters related to the infographic topics, and the properties hosting them gained organic traffic. The new referring domains lifted overall domain strength, which helped beyond just the infographic pages. Since our broader SEO work ran in parallel, I can't isolate exact attribution, but the timing was consistent: link velocity from NowSourcing's distribution was regularly followed by upward movement.The impact compounded. Each infographic was a one-time deliverable, but the links and brand visibility kept working long after the campaigns ended. Some of those graphics still circulate and earn mentions years later. For a content-driven business like ours, that kind of durable asset is exactly what we were paying for, and it's why NowSourcing stayed a repeat vendor for us over so many years.
How did NowSourcing perform from a project management standpoint?
Project management was smooth and predictable. Timelines were clear from the start of each engagement, and they delivered on schedule consistently, which mattered when infographics were tied to campaign dates. Communication was direct and responsive, with no chasing required on our end. Brian (Founder & CEO) and the team were easy to work with; after the first couple of projects, we knew exactly what to expect, and they never gave us a reason to look elsewhere.We communicated through virtual meetings, emails, and messaging apps.
What did you find most impressive about them?
Brian was always helpful, super responsive, and genuinely cooperative on every engagement, no matter how big or small the project. You often hire an agency and end up handed off to whoever's available; with NowSourcing, Brian stayed personally involved throughout, and it showed in the quality and speed of everything. That level of consistent, hands-on attention over years of working together was rare, and it was the main reason we kept coming back.
Are there any areas they could improve?
More proactive reporting on where each infographic landed after distribution would have been a nice touch, so we could see the full picture of placements without asking. But that's a minor point across years of otherwise seamless work. The core product, communication, and delivery were consistently strong, and we never had an engagement that left us disappointed.
