Hersick + Webster Creative Partners

I’m the director of marketing and communications for a nonprofit organization dedicated to protecting natural lands, scenic areas, water quality, and recreational access.

We needed help developing a new website for our organization.

Hersick + Webster Creative Partners connected with our staff to gain brand knowledge and expectations for the new website. They also performed a full audit of the previous website's content, structure, and performance to identify gaps and opportunities. The team developed a customized WordPress website and performed rigorous testing to ensure proper performance. Hersick + Webster Creative Partners also provided ongoing support and training after launching the website. They offered monthly check-in meetings to ensure everything was working properly and that our staff didn't have any questions.

We worked with 2 teammates from Hersick + Webster Creative Partners.

I met James at a conference and we had a great connection. We chose them over other options because they had high ratings, were close to our geographic location, had pricing that fit our budget, had a great culture fit, and had company values that aligned with ours.

We worked together from December 2024–August 2025.

Hersick + Webster Creative Partners delivered an amazing and functional website. We saw increased website traffic and improved user engagement.

Hersick + Webster Creative Partners were great to work with. We primarily communicated through virtual meetings. The project took a little longer than expected but the end result was well worth the wait.

Hersick + Webster Creative Partners were very knowledgeable and up to date on website trends.

I can't think of anything for them to improve.

I am the Board Chairperson of a nonprofit organization.

We are a nonprofit organization that utilizes evidence-based programs to inspire all girls (grades 3-8) to build their confidence, kindness and decision making skills, all the while encouraging positive physical and emotional health. The majority of our programming takes place during the school year.

Develop a new strategic plan for our organization that emphasizes the importance of inclusion, diversity, equity, and accessibility.

Current board member with my nonprofit organization

1 Employee

We secured Hersick and Webster's services/expertise to help our nonprofit organization develop a 4-year strategic plan that emphasized not only the importance of inclusion, diversity, equity, and accessibility but also our hope to grow our organization in terms of geography and the number of participants served. This plan required several deliverables:

Although our strategic plan was only implemented very recently - July 1, 2023 - we already have executed some of the actionable items which have led to progress/success. One objective within our strategic plan was to establish accountability for board members as advocates/ambassadors for our organization.

All items were delivered as expected and on time. Hersick + Webster was receptive to input from the organization's staff and board members and made changes according to our feedback.

I have limited experience utilizing strategy, branding, and design professionals but I would say that the passion and investment of Hersick + Webster Creative Partners in our organization were unmatched. From start to finish, I was impressed and awed by the amount of attention my project received from Hersick + Webster. Every detail was important, every email/communication was responded to promptly and thoroughly, and every interaction radiated enthusiasm, synergy, and genuineness.

I do not have any suggestions for areas of improvement.

I’m the former VP and director of impact for Partner Community Capital, a nonprofit small business lender.

We were looking to rename and rebrand because our scope of work had changed, and our name no longer reflected what we offered. We also needed a new website and to develop an implementation strategy.

We started with a brand discovery process that helped with the renaming and brand components; this process included internal and external stakeholders. Hersick + Webster helped gather feedback and manage it so everyone had input and it came at the right time.

We worked with two main points of contact, but other people were working behind the scenes.

We initially sent an RFP for the renaming and rebranding scope of the work, and we selected them from a long list of applicants.

We invested more than $100,000 with Hersick + Webster before I left.

We started working with them in August 2020. I no longer work for the company, but I know they have an ongoing engagement.

We received a lot of positive feedback on the new website and how the brand felt refreshed and energetic.

They provided excellent project management. They were incredibly flexible with everything and were encouraging when we needed support. They were also highly responsive and enjoyable to work with. They responded to feedback very well, and made sure always to incorporate it.

They were incredibly helpful throughout the engagement process and helped us find a voice and balance all the feedback we received. They were transparent and respectful with us, which made for a successful partnership.

There’s nothing more that they could have done for us.

Engage them early to help refine your plan and develop realistic expectations.

I was the co-interim director for the Office of Community Health Systems and Health Promotion and Director of Health Promotion and Chronic Disease for West Virginia’s Bureau for Public Health, but I retired a few months ago. The State Health Department facilitates many issues in health promotion, chronic disease management, and prevention.

They work on web development and branding.

Hersick+Webster has done branding, marketing strategy, and print design for us. They did the logo and website for a particular project, and then we gave them more projects.

We worked with James (Principal & Director of Strategy and Design Impact) and Laurel (Principal & Creative Director).

James was at a planning meeting regarding our Community Recognition Awards, and I was honestly surprised to have a media agency participating. It turned out that he was there because a fellow community member had invited him. He was very involved within the community and had many different perspectives about a healthy community.

It’s been roughly $200,000.

We began working with them in the fall of 2019. Although I retired, the relationship is ongoing.

Our work routes through approval processes and we learned quickly what works and what does not. All the work Hersick+Webster has done has been excellent. They’ve listened carefully to our wants and needs, provided input, and participated in a couple of other efforts.

They’ve done well. They have a process, and they’ve provided a way to capture all ideas and laid them out for us to understand easily. Also, Hersick+Webter has been able to do everything virtually in the past two years, and they’ve kept up with timelines.

They’ve taken the time to build a relationship with us. Hersick+Webster has involved themselves in our organization; they’ve attended our meetings to hear and learn about what we do in order to promote our work and put together communication strategies to meet our goal.

No, they’ve been able to take their personal experiences as people involved with their health and their community’s health to drive our efforts and make a better impact.

Hersick+Webster is open to working with anyone; you just need to connect with them.

I work with a nonprofit that has a statewide footprint in West Virginia.

We needed a creative agency on retainer to support us in all kinds our projects and communications that are geared towards increasing our impact and reach, so we hire Hersick+Webster.

We began by providing Hersick+Webster with documentation of our past work. The team also interviewed us to get a better sense of our brand, which they then went on to incorporate into our brand and PR strategy. Hersick+Webster also did graphic design for our organization, creating content for our social media pages and designing the visual elements of our brand.

All members of Hersick+Webster supported our in-house communications and programming team.

We put together an RFP, which Hersick+Webster responded to. We decided to work with them because we knew that their values were in line with ours and that they had the capabilities we needed. We also saw that the team was producing creative products that met and exceeded best practices.

We invested around $10,000–$25,000.

Our partnership lasted from April 2020–April 2021.

We don’t have any valuation for what Hersick+Webster did for us.

The team exceeded my expectations in terms of project management. We communicated via email and held meetings regularly through Slack.

Hersick+Webster showed a passion for our work and the way that they created designs for us was really excellent.

I don’t have anything to share.

You can approach Hersick+Webster with rough ideas because they’re really good at helping you think through them to bring them to life. Trust them to offer you creative support of any kind.