Marchio

I am the CEO of The LA Local

We’re a nonprofit news organization that puts community at the heart of everything we do.

2-5 Employees

Helping us select our name, based on our vision, mission, and values and with community input, staff and board engagement. This included conducting research, a public survey, and facilitating feedback sessions with key stakeholders. Once the name was selected, Marchio's design team created our branding and logo.

We selected a great name and ended up with a branded logo that is strong and beloved by all our key stakeholders.

Their team is incredibly engaged, professional and effective project managers. They dealt with delays (caused by our process) and respectfully kept us moving forward. They were effective at facilitating challenging conversations as we struggled to make decisions. They did not take our feedback personally and were great listeners - always going to the drawing board to give us more options and to get us to a place where we achieved our goal of selecting a strong name and a beautiful brand/logo.

Virtual Meeting

The quality of their attention, their ability to really "get us" and understand what we were trying to accomplish as an organization, using that to inform the naming and branding process. Their effective project management, creative design, and effective listening as we moved along the process. They managed delays (on our end) with grace and met all the deliverables we set forth. They were generous when we added additional scope of work to the project. I always felt supported through this process.

No.

I am the VP of Brand Marketing. We provide a suite of shipping and logistics software solutions, helping merchants streamline and manage every aspect of sending and receiving goods worldwide through a portfolio of brands.

We needed to evolve our brand strategy and platform to better define our core brand mission and core messaging pillars, and to refine our corporate brand identity and those of our priority portfolio brands for tighter, more visible identity connection, improved branding consistency, and an aligned design system to make our creative output more efficient and effective.

The scope included developing our mission statement, messaging pillars, corporate and sub-brand visual identity evolution, brand guidelines, implementation plans, and internal launch campaign messaging. Marchio handled design development of new logos, color palettes, fonts, iconography, graphic elements, photography, motion principles, UI graphics, and other identity elements.

We found Marchio through a referral and had worked together previously.

We chose Marchio because they were a great culture fit, offered good value for cost, their company values aligned with ours, and we were impressed with the quality of their previous work.

The project started in July 2025 and ended in January 2026.

There were 2-5 teammates from Marchio assigned to our project.

The project has just launched, so we are still evaluating outcomes. Early qualitative feedback on the new identity and system is positive. We plan to use a brand tracker to measure awareness, key perceptions, and sentiment changes over time, and will monitor general business metrics and improvements in our team's creative output due to new efficiencies from the aligned system.

We primarily communicated through virtual meetings and email or messaging apps.

Marchio is a reliable partner who kept the work clear and on track in alignment with our timeline. They delivered on time and managed the project well.

They are very easy to work with, flexible in their approach, and open-minded regarding feedback, direction, pivots, or new considerations.

The project, their management, and output met expectations.

I’m the VP of Client Services at an IT services company.

We needed help with a rebranding project. We wanted a fresh look to be more up-to-speed with the latest industry market and benchmarking. We wanted to define our personality with an updated brand.

Marchio provided new branding and logo designs for our company. After Marchio gave us a proposal, we chose them and had a kick-off call. Every time the team had a deliverable, we had a call to review the work and provide feedback. Marchio did up to three rounds of revisions and fine-tuning until we got to the final brand book and guidelines. The team used Adobe products throughout the project, including Illustrator and InDesign.

We primarily worked with two teammates. Lara was a managing director and typically took care of the project details via email. Dominick was the primary designer.

We found Marchio through a Clutch search. The team had a good proposal in the beginning, and their portfolio aligned with what we were looking for.

We invested between $10,000–$30,000.

We worked with Marchio from July–October 2024.

Marchio was great to work with and knowledgeable about design. The team gave us a lot of tips and was able to take our feedback and make it visual. Marchio formed the identity of our company and put it together nicely. Overall, Marchio's work quality met our expectations.

Marchio was organized and delivered work on time. The team had a schedule they went by. Marchio had calls to review present deliverables and review details. We then gave feedback, and sometimes, the team would have another call with me to address the feedback and ask me any questions. We primarily used email for communication, and Marchio was highly responsive.

Marchio was really efficient and good at communication and delivery. Marchio's workflow and organization were smooth.

I can't think of anything Marchio could improve. The team was the perfect selection for what we needed.

Be open with Marchio about feedback because they're very accepting. If you don’t like something or have questions, jump on a call with the team. Marchio is very understanding.

I am the VP Marketing of a communications technology company.

Communications Technology

Referral

2-5 Employees

Over the course of a couple years, we have worked with Marchio on multiple different projects surrounding our corporate brand. We worked with them to refresh our brand identity, including logo, color, typography, phtoography, and general look and feel, and we have also worked with them to reimagine our corporate narrative, both overall and at an LOB level.

Given the more qualitative nature of the project and our business, we didn't have quantitative metrics around the success of the initiative. The goal was to get to a place of alignment across the C-Suite (no easy task) and to help us better define and articulate our value and path forward. This was definitely achieved and Marchio developed great relationships across our company and worked to take feedback and land at a place where our executives all felt extremely pleased.

Marchio has a great dedicated project manager, Lara, who is very seasoned and responsive. She always communicates status and deliverables and is available whenever you need her for any questions, changes, feedback, etc.

Virtual Meeting

I love working with Lara, Dom, and Chad. They are so smart. So talented at their respective disciplines. And just a general joy to work with and be around. It is a priveledge to work wtih such talented, kind, funny, creative individuals.

We've hired Marchio multiple times over and continue to be very happy with them!

I am the Director Sales & Marketing of Fluxergy

Fluxergy is an innovative and certified medical device manufacturer that has developed a multimodal, point-of-use laboratory testing platform that increases to access and decreases time to valuable health information.

Referral

2-5 Employees

Marchio was tasked with bringing a refresh to our brand and logo. This was a total rebrand and also included a transfer of this brand to a new website and corporate presentation. Their team was further tasked with optimizing and simplifying our brand messaging and identity. As a growth stage company and technology-base startup, it was critical to consolidate and organize messaging from a hierarchical standpoint.

They were always responsive and timely and were able to adjust to ever-changing startup needs. We worked directly with all team members who were always accessible.

I think its the blend of experiences. They are able to direct what needs to happen and they have the prior work experience from large agencies and education to back that up. It was easy to have the difficult conversations as an executive team and get to a point of agreement that let us move the project forward. There was never a question of hitting the milestones.

I think as a smaller company we can always scope out projects a bit better and I would expect Marchio to play a bit more of a role there in the future. Its difficult for agencies to predict the dynamic nature of smaller startup companies. Despite some twists and turns, we were able to accomplish what we needed to.